Your plan to use our content to sell your advertising is indistinguishable from a plan to steal our content to publish on your own website
Source : US newspapers raise alarm over new ad-blocker Brave – FT.com
Étiquette : digital economy (Page 30 of 33)
Newspaper publishers in the United States have moved rapidly in recent years to create subscriptions for digital access to their news, and according to an in-depth analysis the landscape is converging around a couple leading models and price structures.
Source : Paying for Digital News
The New York Times on Monday began testing out « various approaches » to combatting the rise of ad-blocking technology. The tests will be administered to « a relatively small population of subscribers and non subscribers, » a company spokeswoman told Ad Age.
Source : The New York Times Begins Testing Ad Blocking Approaches | Digital – AdAge
Snapchat’s Evan Spiegel has a message for investors: the app is growing quickly, and young people love it.People using the application for disappearing photos view 8 billion videos a day.
Source : Snapchat’s Spiegel to Investors: We Have 8 Billion Video Views a Day – Bloomberg Business
With 17.2% of the smartphone market in 2015, Apple captured 91% of the profit. Samsung, with 23.9% of the market, took 14% of the profit.
Facebook and Google have their ecosystems and now we have one too, in a part of the world that is growing incredibly fast and where we will become very strong. We want to be an ecosystem with a billion users.
Source : Browser maker Opera in line for $1.2bn acquisition by Chinese consortium | Technology | The Guardian
On an average day, more than 20 percent of the traffic to WIRED.com comes from a reader who is blocking our ads. We know that you come to our site primarily to read our content, but it’s important to be clear that advertising is how we keep WIRED going: paying the writers, editors, designers, engineers, and all the other staff that works so hard to create the stories you read and watch here.
A federal judge said a woman is not entitled to compensation for time spent entering a single Captcha word to verify her identity when opening a Google email account.
Source : Courthouse News Service
Malgré la sophistication des outils déployés et les investissements consentis, la situation financière de Zynga n’a cessé de se dégrader depuis sa mise en bourse. Le recours aux données n’apporte aucune garantie de succès, ni ne constitue la formule magique que certains, plus ou moins intéressés, y décèlent, surtout dans sa dimension prédictive. Les critiques des erreurs de prévision comme l’impact éventuellement négatif sur la créativité et l’innovation sont connues. Les problèmes soulevés par la protection des données ont également fait l’objet de nombreux commentaires.La concentration sur les seuls clients payants et les joueurs intensifs n’est pas forcément la meilleure manière de concevoir des jeux pour tous, même si indéniablement elle apporte des méthodes de monétisation intensive. Jennifer Whitson indique que les métriques sont excellentes pour l’optimisation, mais terribles pour l’innovation.
Source : Jeu vidéo : à qui profite le big data ? | InaGlobal
AdBlock Plus is stealing from publishers, subverting freedom of the press, operating a business model predicated on censorship of content, and ultimately forcing consumers to pay more money for less – and less diverse – information.
Source : Interactive Advertising Bureau comments on Ad block plus – Business Insider